This weeks post is about nurturing the groundswell within your organization, and one of the biggest take-aways I took from the prescribed reading was the three tips given for how to encourage internal groundswells:
Here’s what you need to nurture the groundswell power of your employees: promote a listening culture from the top down, ease and encourage participation with incentives, and find and empower the rebels in your organization. (Charlene & Bernoff. J (2011))
The last bit is what really got me. Find and empower the rebels. It reminded me of the quote from Steve Jobs I added as an image. It’s funny how this idea of nurturing rebels can transcend different areas of conversation.
The excerpt from Groundswell, Winning in a World Transformed by Social Technologies also makes me think of some of the truly great professionals I’ve worked with, and currently work with. People who aren’t satisfied with the status quo, who unabashedly forge forward with brave ideas, who run their businesses like they run their lives. Encouraging participation because they create a culture that allows your career to be written into the fabric of your life and not detract from it, but enrich it. And always, always listening- to share, to collaborate, to teach and to support. I think about why am I so engaged in my work? And those points pretty much explain why. I could have all the passion for the line of work that I have now, but if I wasn’t actively engaged, would I love it as much? I’m not sure, and I don’t really ever want to find out.
This is the last weekly post for MARK4474. It’s been a ride. I still struggle at times with making sure all my content shows on the blog and my Twitter sharing works. There are certainly plenty of things I’m not any better at, but what I am better at is explaining why social media is important when people ask me in a business related discussion. That’s exactly what I was hoping to get out of this class, so it’s been a success for me. I’m going to continue on with The Broke Girl Blog because I have things to say and share, and if my friends and family ask me regularly and I send emails and pictures to them… it can’t just be a small pocket of people interested. We’ll see how this space evolves as I go, but at least I have a solid introduction to how to succeed.
Photo Credit: Pinterest
References:
Charlene & Bernoff. J (2011). Groundswell, Winning in a World Transformed by Social Technologies. Harvard Business School Publishing: 60 Harvard Way, Boston Massachusetts